FORT WORTH, Texas (October 26, 2026) — PBR (Professional Bull Riders) today announced that general public single-day tickets for the 2027 PBR World Finals: Unleash The Beast at Desert Diamond Arena will go on sale today, Monday, October 26, at 10 a.m. MST.

For the first time ever, PBR’s Championship Weekend is coming to Glendale, Arizona, May 20–23, 2027. The event will feature four nights of high-impact professional bull riding, with the world’s top bull riders and bulls competing for the PBR World Championship and coveted gold buckle.

Tickets are available online at PBRWorldFinals.com, Ticketmaster.com or Desert Diamond Box Office during operating hours.

The 2027 World Finals journey will begin in Fort Worth with four opening rounds at historic Cowtown Coliseum from May 6–9 before moving to Glendale for Championship Weekend. The move marks a new chapter for PBR’s marquee individual competition as the event adopts a rotating host-city model, creating new opportunities to introduce the sport’s intensity and global appeal to new fans while continuing to grow PBR nationwide.

“Arizona is a proven championship stage and a strong market for PBR,” said Sean Gleason, CEO and Commissioner, PBR. “Bringing World Finals Championship Weekend to Glendale puts our sport on a world-class platform and gives fans the opportunity to experience one of the most grueling and electrifying championships in sports in a market that has embraced PBR for more than 20 years.”

PBR has deep roots in Arizona. The organization’s top tours have competed in Glendale for more than two decades, and the Arizona Ridge Riders have built a passionate local following since becoming one of the founding teams in PBR Teams in 2022. That history, combined with Arizona’s record of hosting major sporting events, makes Glendale a natural stage for PBR’s premier individual championship.

Fans can experience every ride, every battle and every championship moment when the world’s best bull riders and bull athletes converge at Desert Diamond Arena for the PBR World Finals debut in Arizona.

About PBR

PBR (Professional Bull Riders) is the world’s premier bull riding organization. PBR’s Unleash The Beast features the top bull riders in the world competing at premier venues across the country, while PBR Teams brings the sport’s best riders together in a team-based championship. PBR is part of TKO Group Holdings, Inc. (NYSE: TKO).

For more information, visit PBR.com and follow PBR on Facebook, X, Instagram and YouTube.