November 24, 2025

PHOENIX — Arizona is set to host 2025 MLS NEXT Fest, North America’s largest youth soccer showcase and recruiting event, Dec. 4-15 at Arizona Athletic Grounds in Mesa. The Arizona Sports & Events Alliance announced Monday that the event will bring thousands of young athletes and families to the region in December and is expected to drive significant hotel demand and visitor spending across the Valley. The Alliance and MLS NEXT are also …

November 3, 2025

PHOENIX – With college basketball season officially underway, nearly 12,000 third graders across Arizona tipped off their own statewide competition on Monday with a big goal: to read their way to the 2026 NCAA Division I Women’s Final Four in Phoenix. Read to the Final Four® presented by Helios Education Foundation is a free literacy challenge that invites third-grade classrooms to compete in a March Madness–style tournament, advancing thro…

September 15, 2025

PHOENIX – Arizona Major Events Host Committee announced today it has rebranded as the Arizona Sports & Events Alliance (the Alliance), formalizing Arizona’s position as a national and global leader in attracting, planning and hosting world-class events. The Alliance will continue to serve as Arizona’s front door for all major sports, entertainment and commercial events, carrying forward the state’s legacy as a premier event destination….

August 19, 2025

PHOENIX – With 226 days and counting until the tipoff of the 2026 NCAA® Women’s Final Four®, the Phoenix Local Organizing Committee unveiled the official countdown clock Tuesday at Phoenix Sky Harbor International Airport. The clock marks the days, hours and minutes until Arizona’s first NCAA Women’s Final Four tips off on April 3, 2026, at Mortgage Matchup Center. Phoenix Mayor Kate Gallego, NCAA Vice President for Women’s Basketball Lynn …